About Us

Divergent U's Start!

Sam Tarell started his first business, Hoop Brothers, in 2012 to help his brother earn a scholarship for college basketball. Hoop Brothers has since hired over 250 videographers throughout the United States, created over 10,000 player highlight videos on YouTube, and grossed over a million dollars in revenue. Sam trained a CEO to manage all the day to day operations of Hoop Brothers and opened Divergent U in 2019. He’s since coached over 100 entrepreneurs in both personal development and business strategy. He published Divergent U’s original curriculum, The 12 Limitations, and gave a TEDx Talk on Divergent Leadership. Join Divergent U’s community for a chance to work with Sam directly. 


We envision a globally connected world of abundance and collaboration where business leaders, conscious creators, and freelancers work together to make the world a better place. We believe purpose driven small businesses are vehicles to impact the world and we empower everyone who shares this belief to collaborate with our community.

Start Your Life-Changing Journey TODAY!

Cross the Starting Line

The Power of Divergent Thinking

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Become Unlimited

The 12-Step Guide

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Clarify Your Path

The Map to YOU

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